for founders The cofounders of Lendtable on finding product-market fit & acquiring customers Behind every startup's story of raising millions in venture capital, there are the real stories of long nights, pivots, failed ideas, declining revenue, and struggles of finding product-market fit. In
career development Brandon Smithwrick of Squarespace on building a powerful personal brand "I'm not a businessman, I'm a business, man." This is one of the most legendary lines from Jay-Z, and it perfectly describes Brandon Smithwrick, Senior Content Strategist at Squarespace. Brandon
for founders Content Creator Abraxas Higgins shares how to use social audio to grow your brand Whether you're looking to grow your personal brand or company, using audio and engaging in social audio spaces can help you attract opportunities.
career development How Jabari Lateef broke into tech at Nike, Survey Monkey, and Home Depot Most people would say that Jabari Lateef isn't your typical guy working in tech. However, it's time we change that narrative because Jabari is a great example of what the
for founders The founder of Calendly on building a unicorn tech company I’m sure you’ve used or heard of Calendly.com and if you haven’t, get ready to meet its founder Babatope (Tope) Awotona. Calendly is a scheduling appointment
for founders This Founder Turned $5000 Into a Wildly Successful Business Without a Plan—Here's How While working full-time as an esthetician and skin care educator, Lesly Thornton saw the significant impact that clean, well-formulated products had on her client’s skin health. So, in 2010,
career development 'Aight, I'mma head out' - How to Successfully Make a Career Transition When It's Time To Go We touched on this a bit in the 'how to make a resume tweak' article but transitioning your career can be scary but its completely doable! In the past, companies
for founders Tap, tap, tap in to your customers with email marketing strategies that work One of the biggest mistakes that entrepreneurs make is solely relying on social media to sell their products to their target market. While yes, social media platforms like IG, Twitter,
for founders Hakeem James on why “customer obsession” is the key to his startup's success Companies that are customer-obsessed have experienced great success. Learn more about customer obsession and how it has helped CustomerX.i grow.
for founders The CEO of Perch Credit on how creating KPIs helped his startup grow As a founder, you’re juggling fifty-leven things at once and everything seems like a priority. Because of this, you often find yourself unfocused, all over the place, and not
for founders Scholly's CEO Christopher Gray Tips On Mobile App Engagement And User Retention From idea to 2 million active users: how Christopher Gray built Scholly and his tips on app engagement and user retention
for founders Raise more money crowdfunding with Google Analytics Hey, early-stage entrepreneurs! Crowdfunding should be the first stop on your journey. When you decide to crowdfund, you will raise debt-free cash for your business idea without going into debt.
for founders Need to attract customers? Create a landing page What is a landing page, why should I create one as a business owner, and how can I create my own?
for founders How Dru Riley’s Trends.vc newsletter went from 0 to 50,000+ subscribers Dru Riley is the founder of Trends.vc. Get his tips on building a newsletter business and learn about his journey growing Trends.vc.
career development A hiring manager’s guide to hiring employees you won’t want to fire later Interviewing Sucks. Especially if you’re the hiring manager. Why? Because in addition to the fifty-leven million things on your plate, you now have to try and swipe right on
for founders POC in Tech CEO on acquiring and retaining users: User Acquisition 101 Outside of capital, one of the biggest challenges that media startups face is user and customer acquisition. For many media startups, user and customer acquisition is not only challenging but
for founders [WATCH] Here's how this HBCU alum went from working in corporate at Revlon to selling his own products in Ulta Collectively, Black men and women spend billions of dollars on their hair and skin each year. In 2017, Black consumers captured 86 percent of the ethnic beauty market - accounting
career development Do these 4 things to have recruiters sliding in your DMs Let me guess - you've been putting in application after application, but no one is responding to you. You are beginning to think that this job search ish is a
business tips Building an MVP for your business by the CEO of Slidebean Some of the most common mistakes that founders make are:Spending too much time, money, and energy on your business before validating itOvercommitting yourself (aka doing the most, but you
for founders How to create a LinkedIn company page in 10 minutes or less Aight so boom. You’ve launched your company, created your website, and secured your social media profiles on Twitter, Facebook, and IG - but what about your LinkedIn company page?
career development Interested in working at a startup? Here's why you should Statistics show that most startups fail early so why would anyone ever risk working for one?Deciding to leave your job at your traditional 9-5 company to work for a
![[WATCH] Here's how this HBCU alum went from working in corporate at Revlon to selling his own products in Ulta](/content/images/size/w600/2020/09/Michael-James-Frederick-Benjamin-brand--1-.jpg)
